AI Creative Strategist
Posted 13 hours ago
You'll complete your application on KittySpout's career site.
About the Role
This position involves joining a nimble team as an AI Creative Strategist to spearhead creative initiatives for a rapidly expanding e-commerce enterprise specializing in feline hydration and premium pet accessories. Your goal is to accelerate brand growth by developing effective direct-response media that connects with cat owners across various digital platforms. You will work in a fast-moving setting alongside the company's founders to influence the brand's creative direction, blending human creativity with artificial intelligence to turn analytical data into impactful storytelling.
Requirements
- Minimum of three years of professional experience in performance-driven creative roles within agencies or direct-to-consumer businesses.
- Demonstrable success in producing high-performing short-form and long-form video sales letters for Meta.
- Advanced analytical skills to translate data from platforms such as Northbeam and Facebook Ads into actionable strategy.
- Operational proficiency with spreadsheet software for metric tracking and reporting.
- Practical experience integrating an active AI toolkit into your creative workflow.
- High level of self-motivation with the capacity to consistently produce high-quality work without direct supervision.
- Full professional proficiency in the English language.
- Availability to work a flexible schedule, which may include overtime or weekend hours to address business needs.
Responsibilities
- Manage the complete creative process from conceptual scripting to final asset output.
- Generate a minimum of 15 advertising briefs on a weekly basis.
- Create comprehensive video sales letter outlines, including defined angles, hooks, and narrative structures.
- Formulate AI-assisted concepts for paid video advertisements while prioritizing direct-response effectiveness.
- Partner with video editors and performance marketing staff to test and improve strategies using objective data.
- Carry out consistent research on the competitive landscape and target audience.
- Prepare and maintain reports on creative performance on a monthly and quarterly basis.
- Systematically adjust tactics to improve the scalability of Meta advertising campaigns.
Benefits & Perks
- This position is 100% remote and includes a competitive performance-based bonus package, plus an additional incentive based on a percentage of advertising expenditure.
Note: This listing is summarized and paraphrased by WorkNow from a publicly posted role. For the original wording and full details, please refer to the employer's official posting.
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