AI Video Editor, VSL Focus
Posted 2 days ago
You'll complete your application on KittySpout's career site.
About the Role
This direct-to-consumer business specializes in improving the experience of cat owners via specialized feeders, health tools, and wireless water fountains. To support ongoing expansion, the organization is seeking an AI Video Editor specializing in video sales letters. This position is central to scaling via performance marketing, necessitating a creative expert capable of blending effective narratives with data-driven direct response methods. You will collaborate with executive leadership and founders to develop high-conversion advertisements for the target audience. Your role involves handling a large volume of creative tasks, leveraging an AI-integrated process to build and refine content that maintains a competitive social media presence. You will work independently in a dynamic setting where your output directly influences marketing success and total brand exposure.
Requirements
- Minimum of three years of professional experience, specifically producing short-form and long-form direct-response video content for direct-to-consumer organizations.
- Fluent command of the English language.
- Expertise using Adobe Premiere Pro.
- Demonstrated success in creating Meta and Facebook paid advertisements that drive conversions.
- Deep understanding of performance data analysis combined with narrative-driven storytelling.
- Proficient in utilizing AI production tools, including experience with platforms such as Higgsfield.
- Capable of producing a high volume of eight ad briefs weekly with minimal supervision.
- Prepared to work flexible hours to facilitate the company's growth requirements.
Responsibilities
- Edit, produce, and oversee an array of creative initiatives, specifically focusing on short-form and long-form video sales letters and paid advertisements.
- Convert raw user-generated footage into high-converting assets by utilizing direct-response strategies, such as compelling hooks, logical problem-solution sequences, and clear calls to action.
- Generate eight ad briefs every week while developing variations to optimize successful campaigns.
- Identify and resolve issues in underperforming advertisements by experimenting with structural changes.
- Monitor current user-generated content trends and work alongside performance and creative strategy teams.
- Maintain brand alignment across all deliverables to ensure high-quality output and reduce the frequency of revisions.
Benefits & Perks
- Fully remote employment structure.
- Competitive performance-based bonus program.
- Additional percentage-based bonus incentivized by advertising spend.
Note: This listing is summarized and paraphrased by WorkNow from a publicly posted role. For the original wording and full details, please refer to the employer's official posting.
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