Creative Strategist, Paid Social
Posted 22 days ago
You'll complete your application on Reach Digital's career site.
About the Role
This firm specializes in constructing and managing end-to-end revenue infrastructure for mid-sized and large corporations. Instead of standard marketing tactics, the organization creates cohesive revenue frameworks that integrate monetization, systems, and acquisition efforts. The firm works with clients in high-volume sectors including telehealth, home services, financial services, and direct-to-consumer industries. Their primary goal is to address issues such as technical silos, poor lead quality, and the need for improved efficiency and scalability in paid media investments.
Requirements
- You need a minimum of two years of experience in digital marketing and a deep knowledge of conversion-focused content and paid media tactics.
- You must prove your capability to conceive and execute ad ideas while maintaining the organization and attention to detail needed to handle several projects at once.
- You should have a sincere enthusiasm for creative strategy and maintain awareness of current market developments.
- You must demonstrate strong communication abilities to work effectively with clients and colleagues, alongside an openness to professional growth through feedback.
- You are required to work during US business hours, specifically maintaining availability from 12pm to 6pm EST for client meetings.
Responsibilities
- You will manage the creative strategy for three to five clients, keeping up-to-date documentation on test plans, performance data, and strategic angles.
- You will perform consistent research to identify ad angles, draft engaging hooks, and produce thorough creative briefs for video editors.
- You will evaluate performance metrics, generate new hook iterations, and guarantee that all media assets reflect the brand's identity.
- You will keep track of policy updates and industry trends to develop new testing hypotheses.
- You will collaborate with growth managers, designers, and brand partners to implement your strategic vision.
Benefits & Perks
- This role is completely remote and provides a competitive benefits package and paid time off policy.
- You will receive regular support through ongoing training, recurring creative critiques, and weekly team meetings.
- There are clear opportunities for advancement into senior positions as the organization expands.
Note: This listing is summarized and paraphrased by WorkNow from a publicly posted role. For the original wording and full details, please refer to the employer's official posting.
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