CRM & Email Design Specialist
Posted 25 days ago
You'll complete your application on Truegenics Pte. Ltd.'s career site.
About the Role
This organization creates health and beauty products tailored for the U.S. market, operating on the principle that genuine well-being elevates life quality. The firm prioritizes the creation of inventive products that positively influence daily life while investing in the professional advancement of its international workforce. As a CRM and Email Design Specialist, you will be instrumental in advancing these goals by overseeing retention initiatives and customer engagement through premium communication channels.
Requirements
- Minimum of two years of professional experience in creating and launching email campaigns using marketing automation software, with Klaviyo experience preferred.
- A portfolio demonstrating strong proficiency in both email design and copywriting.
- Demonstrated marketing insight, the ability to utilize performance data for actionable optimizations, and a sharp eye for quality control and detail.
- Ability to work effectively alongside a Singapore-based team across varying time zones.
- Background in ecommerce or direct-to-consumer sales is preferred, with prior experience in the wellness, health, or supplement sectors considered a plus.
- Familiarity with HTML and CSS for email design is advantageous.
- Requirement to maintain a professional home workspace equipped with a powerful computer, two monitors, a webcam, a noise-canceling headset, and a stable internet connection.
Responsibilities
- Oversee the end-to-end planning, development, and execution of email marketing initiatives within Klaviyo to drive sales, retention, and engagement.
- Draft compelling email copy and craft visual elements that resonate with customers and inspire them to engage.
- Collaborate with your team to establish campaign goals, share innovative ideas for improved performance, and maintain excellence across segmentation and content.
- Track the success of email efforts, suggest enhancements based on analytics, and execute iterative testing to maximize outcomes.
- Manage the daily deployment of precise, automated communication sequences.
Benefits & Perks
- Opportunity to work remotely with the possibility of transitioning into a permanent position depending on individual performance and organizational requirements.
- Provision of essential equipment for your home office, including a high-performance computer, two monitors, a webcam, and a noise-canceling headset with a microphone.
Note: This listing is summarized and paraphrased by WorkNow from a publicly posted role. For the original wording and full details, please refer to the employer's official posting.
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