Digital Analytics Specialist, Contractor
Posted 20 days ago
You'll complete your application on TGS's career site.
About the Role
We are seeking a Digital Analytics Specialist for a contract position. Your focus will be the design, development, and execution of contemporary data and measurement solutions tailored for sophisticated imaging and digital services. You will build resilient architectures for consistent data gathering on mobile and web channels, generating essential insights for strategic choices within international energy exploration and production projects. By bridging the gap between engineering and marketing, you will lead the technical execution of analytics tactics. You will work alongside marketing and data teams to convert business objectives into flexible measurement structures, while also managing the documentation of technical workflows to guarantee that all solutions remain accurate and scalable as organizational requirements change.
Requirements
- Possess extensive expertise in Google Tag Manager and Google Analytics 4, including the ability to architect sophisticated data layers and tracking frameworks.
- Maintain residency in the Philippines and demonstrate the ability to work as a contractor in an English-speaking workplace with high-level written and verbal communication skills.
- Familiarity with cloud environments such as AWS or Google Cloud Platform is preferred.
- Proficiency in constructing analytics pipelines using tools like dbt is a desired qualification.
- Knowledge of user identity frameworks, identity stitching, and mobile measurement tools like Adjust or AppsFlyer is an advantage.
- Experience within digital commerce, specifically monitoring checkout processes and conversion funnels, is considered a significant asset.
Responsibilities
- Oversee digital analytics tools, data pipelines, event tracking systems, and customer data platforms to support marketing measurement goals.
- Convert intricate business and marketing objectives into scalable tracking frameworks and execute these technical solutions.
- Produce thorough technical documentation for all implemented measurement processes.
- Guarantee consistent and precise data gathering across all digital interaction points.
- Explain technical measurement ideas clearly to both marketing partners and technical staff.
- Maintain the health of the data ecosystem by troubleshooting technical problems and adapting to the changing demands of clients and team members.
Note: This listing is summarized and paraphrased by WorkNow from a publicly posted role. For the original wording and full details, please refer to the employer's official posting.
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