Digital Analytics Specialist
Posted 24 days ago
You'll complete your application on TransPerfect's career site.
About the Role
We are seeking a Digital Analytics Specialist to create, deploy, and provide advanced data and measurement solutions for our international clients. Your focus will involve overseeing data pipelines, event tracking structures, and analytics platforms to guarantee that data gathered from mobile and web applications remains precise, stable, and dependable. You will serve as a primary link between data professionals, marketing departments, and engineering groups, converting sophisticated business needs into high-performance tracking systems. This role demands the ability to handle a rapid work pace while resolving difficult technical challenges regarding measurement. You will need to explain technical details in simple terms for stakeholders and maintain detailed documentation for all work. This is a team-oriented position where your work will directly impact the digital commerce and marketing objectives of major enterprise organizations.
Requirements
- You must reside in the Philippines and be prepared to work on a freelance or independent contractor basis.
- You should have extensive, verifiable expertise in Google Tag Manager (GTM) and Google Analytics (GA4).
- You must demonstrate a proven ability to build and roll out sophisticated event tracking systems and data layers.
- You require excellent English verbal and written communication skills to function within an English-speaking workspace.
- It is preferred, though not required, that you possess background knowledge in digital commerce, specifically regarding conversion funnels and checkout processes.
- It is advantageous to have experience with AWS or Google Cloud Platform, mobile measurement tools like Adjust or AppsFlyer, and constructing data transformations or pipelines using dbt.
Responsibilities
- Design and execute complete digital measurement strategies from start to finish.
- Manage customer data platforms, data pipelines, and event tracking systems to ensure platform-wide data accuracy.
- Collaborate with marketing and engineering staff to turn business objectives into scalable tracking frameworks.
- Produce comprehensive technical documentation for every analytics project you finish.
- Solve intricate technical tracking complications and explain measurement outcomes and strategies to marketing and technical audiences.
Benefits & Perks
- This position operates as a freelance or contractor engagement, which provides an hourly wage paid in USD, with the exact amount to be negotiated with the candidate.
Note: This listing is summarized and paraphrased by WorkNow from a publicly posted role. For the original wording and full details, please refer to the employer's official posting.
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