Digital Marketing, Paid Ads Specialist – Part-time
Posted 16 days ago
You'll complete your application on Wing Assistant's career site.
About the Role
This organization empowers startups and large-scale teams worldwide by boosting their operational efficiency. Through a subscription-based virtual assistant model, the business helps clients offload critical tasks and lower overhead costs so they can prioritize their primary goals. As a Paid Ads Specialist, you will work within a collaborative and inclusive remote team. This position is ideal for an analytical yet creative individual who thrives on juggling multiple marketing initiatives. You will contribute to client success by creating comprehensive content plans, overseeing social media, and launching effective advertising efforts. The environment prioritizes professional development, offering chances to enhance your skills within a positive, team-oriented culture.
Requirements
- You must have a background in digital marketing, specifically regarding paid advertising and campaign tuning.
- You should demonstrate expertise in managing social media profiles, building content strategies, and brainstorming creative concepts.
- You need technical experience with Google Ads and Meta Ads for Facebook and Instagram.
- You must possess strong analytical capabilities to oversee KPIs and track campaign outcomes.
- You require proficiency in design software, such as Adobe Illustrator, Photoshop, Capcut, or Canva.
- You need excellent organizational, time management, and written communication skills to manage multiple projects without supervision.
- You must have a reliable computer (minimum 1.8 GHz processor and 4GB RAM), a noise-canceling USB headset, a functional webcam, and a stable internet connection (minimum 25 Mbps primary cable speed and 10 Mbps backup).
Responsibilities
- You will design, deploy, and refine paid advertising initiatives on Google Ads and Meta Ads.
- You will track ad spending, evaluate performance data, and produce ROI reports to verify marketing results.
- You will oversee content efforts, including the scheduling of social media updates, drafting engaging captions, and creating strategic content roadmaps.
- You will design promotional visuals, such as graphics and flyers, to ensure cohesive branding across campaigns.
- You will track social media interactions to expand the audience and adjust content for various platforms to increase visibility.
- You will handle various marketing tasks at once while adhering to strict time constraints.
Benefits & Perks
- You will receive performance-based bonuses, job security, and professional stability.
- You will gain access to paid professional training and development programs.
- You will work in a supportive and inclusive remote team environment.
- You are entitled to overtime and holiday pay.
- You may participate in an affiliate marketing program to increase your total earnings.
- You will enjoy a 100% remote role with the freedom to work from any location.
Note: This listing is summarized and paraphrased by WorkNow from a publicly posted role. For the original wording and full details, please refer to the employer's official posting.
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