Freelance Senior EDM Developer
Posted 7 days ago
You'll complete your application on Hire Digital's career site.
About the Role
We are looking for a freelance Senior EDM Developer to become part of our expert network. You will serve as the link between technical execution and visual design to produce superior email content. Your focus will be on translating intricate design visions into high-quality code, ensuring every message is accurately displayed and optimized for contemporary digital marketing initiatives. Operating in a remote and project-oriented capacity, you will work alongside global experts in marketing, CRM, and design. You should excel at working with precision and navigating the complexities of Adobe Journey Optimizer while staying aligned with campaign objectives. This role is well-suited for a developer who enjoys independence and wants to assist businesses in achieving their digital communication and transformation objectives.
Requirements
- Extensive background in creating responsive HTML emails and practical expertise with Adobe Journey Optimizer.
- Advanced proficiency in CSS and HTML for email development, with mastery of inline styles, table-based layouts, and media queries.
- Proven knowledge of mobile-first design, dark mode compatibility, VML fallbacks, and Outlook-specific rendering nuances.
- Experience managing audience segmentation, personalization, and dynamic content within AJO.
- Proficiency with email verification software such as Email on Acid or Litmus.
- Comprehensive understanding of consent processes, profile data, and customer journey mapping.
- Exceptional precision when converting design specifications into code and the ability to collaborate effectively within a global, remote environment.
Responsibilities
- Translate visual assets from tools such as Adobe XD or Figma into responsive, pixel-accurate HTML email templates.
- Construct, maintain, and resolve issues for intricate campaigns within Adobe Journey Optimizer, encompassing dynamic content, conditional rules, and journey architecture.
- Verify that all emails function correctly across all common mobile devices and email service providers.
- Perform exhaustive quality control checks prior to deployment, including verifying images, hyperlinks, alternative text, and general responsiveness.
- Coordinate with multidisciplinary teams to implement profile attributes and merge tags.
- Manage several concurrent projects effectively while adhering to deadlines and applying feedback from clients.
Note: This listing is summarized and paraphrased by WorkNow from a publicly posted role. For the original wording and full details, please refer to the employer's official posting.
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