HubSpot Growth Marketing Specialist
Posted 1 month ago
You'll complete your application on Sourcefit's career site.
About the Role
You are invited to join as a HubSpot Growth Marketing Specialist to fully manage and improve the HubSpot platform for a client. You will play a vital role in developing sales and marketing infrastructure by overseeing the Marketing Hub, Sales Hub CRM, and Content Hub CMS. As the technical expert, you will be in charge of database maintenance, automated processes, and lead administration to ensure the system effectively supports acquisition and growth. This position provides a chance to influence strategy by connecting marketing efforts with sales results in a dynamic setting. You will be tasked with documenting and refining system workflows while providing training and support to sales and administrative personnel.
Requirements
- Minimum of two years of practical experience working with the HubSpot platform.
- Strong grasp of marketing theory along with technical competence in CSS and HTML.
- Documented experience managing live databases, specifically in governing custom properties and performing data restructuring and cleaning.
- Proven track record of independently building complex automation workflows and generating functional reporting dashboards.
- Analytical mindset with excellent English verbal and written communication skills.
- Competence using Google Ads and GA4.
- Significant knowledge of SEO, including technical search optimization and modern AI-search strategies.
- Must be highly organized, self-motivated, and capable of functioning independently in a remote workspace.
Responsibilities
- Keep the database clean and organized by managing deduplication, lifecycle stages, and standard naming protocols.
- Create and refine conversion paths and landing pages.
- Construct and debug sophisticated lead routing and marketing automation sequences.
- Oversee entire campaign lifecycles on LinkedIn, Meta, and Google Ads, including reporting, budget management, and tracking conversions.
- Administer technical and on-page SEO, perform research on keywords, and keep up with trends in AI-driven search.
- Provide documentation for standard operating procedures and train sales and administrative staff to ensure marketing tasks meet compliance and operational requirements.
Benefits & Perks
- The role is conducted entirely remotely.
- Working hours are Monday to Friday, 9:00 AM to 6:00 PM Sydney time.
- Staff receive time off for Australian public holidays and a company-wide break during the end-of-year period.
Note: This listing is summarized and paraphrased by WorkNow from a publicly posted role. For the original wording and full details, please refer to the employer's official posting.
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