Influencer Marketing Specialist

About the Role

As an Influencer Marketing Specialist, your core objective is to develop, oversee, and expand a dynamic network of creators and ambassadors. You serve as the main liaison for our current creators, with a focus on nurturing enduring connections and transforming individual projects into consistent, long-term collaborations. Through promoting brand loyalty and sparking organic content creation, you will improve our market presence and engagement levels. This position requires you to manage the community actively, oversee creator metrics, and track growth. You will also partner with internal teams to ensure creator efforts support our primary marketing and growth strategies. By keeping an eye on lifestyle, beauty, and wellness market shifts, you will offer strategic guidance and pinpoint lucrative opportunities for future campaigns and partnership investments.

Requirements

• You should possess two to four or more years of experience in community management, ambassador programs, creator partnerships, or influencer marketing.
• You must demonstrate a successful history of turning one-time collaborations into recurring, long-term brand partnerships.
• A deep familiarity with the creator ecosystem in the wellness, beauty, lifestyle, or consumer sectors is vital.
• Strong verbal and written communication skills are necessary to foster productive interactions with both team members and creators.
• You must be well-organized, adept at balancing various tasks, and capable of working independently in a remote setting.
• While a bachelor’s degree in PR, communications, business, or marketing is preferred, it is not mandatory.
• Familiarity with creator management tools such as HypeAuditor, Modash, Growi, or Trybe is considered a plus.
• A prior network of contacts within the Australian creator market or specific experience in analyzing campaign performance and creator retention will be highly valued.

Responsibilities

• You will manage the end-to-end lifecycle of creator relations and serve as the main contact for our ambassador network.
• Your primary focus involves leading creator retention efforts to increase organic outreach and interaction.
• You are responsible for maintaining accurate documentation of partner communications, campaign involvement, and relationship updates.
• You will manage various community touchpoints, ambassador programs, and gifting campaigns to ensure sustained cooperation.
• It is your task to monitor and report on creator performance data, including content output, engagement levels, and community expansion, to internal teams.
• You will partner with the New Collabs Specialist to facilitate a seamless onboarding process for new talent.
• You will perform other relevant tasks as necessary to help achieve departmental marketing objectives.

Benefits & Perks

• You will have a permanent remote working arrangement with a standard Monday-Friday schedule from 7:00 AM to 4:00 PM Philippine time, factoring in daylight saving adjustments.
• We provide an HMO plan covering two dependents, plus medical reimbursements and all legally required benefits.
• You will collaborate with prominent Australian businesses and gain access to professional development through structured plans and training initiatives.
• You will benefit from a welcoming and inclusive workplace environment.
• Additional perks include team-building events, wellness programs, and a competitive salary package.