Marketing Operations Specialist
Posted 27 days ago
You'll complete your application on CrewBloom's career site.
About the Role
This remote staffing agency helps businesses hire high-quality talent through efficient sourcing, screening, and onboarding, ensuring compliance and scalability. The Marketing Operations Specialist position is key to advancing outbound and demand generation initiatives. You will handle the strategic and technical aspects of diverse campaigns, manage lead flow, and uphold CRM data quality. This role operates in a dynamic, forward-thinking environment that supports career development and provides total location independence.
Requirements
- At least five years of professional experience in marketing operations, with a focus on B2B demand generation or outbound activities.
- Expertise in executing multi-channel outreach via LinkedIn and email, combined with solid CRM management abilities.
- Comprehensive understanding of email deliverability, specifically SPF, DKIM, DMARC, managing bounces, and warming up domains.
- Proven background in data enrichment and list generation.
- Advanced proficiency in spreadsheet software, superior attention to detail, and fluent written English.
- A private, quiet home workspace featuring a noise-canceling USB headset, a high-quality webcam, and a stable primary internet connection (minimum 15 Mbps).
- A secondary internet backup and hardware solutions to ensure continuity during power failures.
Responsibilities
- Categorize lead intent and manage responses across all outbound platforms.
- Execute follow-up sequences and ensure CRM data remains precise.
- Develop intricate automations, workflows, and software integrations.
- Oversee the entire lifecycle of LinkedIn and email outreach, including design, quality assurance, and tracking deliverability, sender reputation, and domain health.
- Generate prospect lists, remove duplicate entries, and enrich contact information to provide sales teams with premium leads.
- Create and present weekly analytical reports via CRM dashboards.
- Maintain the marketing technology stack and record operational procedures to ensure seamless sales team performance.
Benefits & Perks
- Opportunity to work in a collaborative, innovative, and engaging team culture focused on individual development.
- Access to an energetic professional atmosphere that encourages ongoing skill building and career progression.
- The autonomy to work remotely from any location, promoting better work-life balance and removing travel requirements.
Note: This listing is summarized and paraphrased by WorkNow from a publicly posted role. For the original wording and full details, please refer to the employer's official posting.
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