Media Buyer
Posted 12 days ago
You'll complete your application on High Scale's career site.
About the Role
This performance marketing firm focuses on creating high-volume, social-media-ready video content for consumer-facing businesses. Utilizing advanced artificial intelligence and analytics, the agency aims to boost advertising returns and lower acquisition expenses for clients in sectors such as food, home services, eyewear, footwear, and personal care. Their production framework enables quick creative updates and high-capacity content output. The media buying department serves as a vital link between performance analytics and creative planning. Operating in a remote-first, international setting, this position invites you to join a group focused on advertising innovation. You will help expand direct-to-consumer businesses while honing your strategic and analytical capabilities within a rapid-growth environment.
Requirements
- Between two and four years of direct experience running paid media campaigns, specifically within the beauty, fashion, or ecommerce industries.
- Strong analytical ability, including the capacity to read data, generate detailed reports, and pinpoint drivers for growth.
- Expertise in Google Ads, TikTok Ads, and Meta Ads Manager.
- A solid grasp of audience psychology regarding advertising communication.
- High-level proficiency in English.
- Availability to work Monday through Friday, 9:00 AM to 6:00 PM PST, to synchronize with the Los Angeles office.
- Experience with programmatic platforms like DV360 or Amazon Ads is highly valued but not mandatory.
Responsibilities
- Plan, run, and refine paid advertising campaigns on YouTube, TikTok, and Meta.
- Oversee bidding and budgets to achieve peak ROI while utilizing A/B testing on audiences and creative assets to find scalable winners.
- Monitor and analyze campaign metrics daily to detect trends and deliver practical insights to the strategy and creative departments.
- Scale and oversee accounts featuring monthly budgets ranging from $10,000 to $999,999.
- Suggest testing methods and adjust budget distributions according to data performance.
- Keep up to date with algorithmic changes, test emerging ad formats, and work with production staff to integrate performance findings into the content creation cycle.
Benefits & Perks
- Remote work flexibility allowing for collaboration with international teams.
- Career advancement potential, including the opportunity to spearhead media strategy for major direct-to-consumer labels.
- Earnings include stock options and profit-sharing.
- Commitment to professional development through provided access to specialized analytical resources, training sessions, and educational workshops.
Note: This listing is summarized and paraphrased by WorkNow from a publicly posted role. For the original wording and full details, please refer to the employer's official posting.
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