Outbound GTM Lead
Posted 24 days ago
You'll complete your application on HireHawk's career site.
About the Role
We are looking for an Outbound GTM Lead to lead and refine our outbound infrastructure. This position is essential for creating a scalable, repeatable, and phone-centric outbound model that accelerates expansion. You will oversee the complete lead management journey, covering everything from initial data acquisition and enrichment to campaign deployment and the oversight of SDR success, guaranteeing the team has access to premium prospects and optimal tactics. This is an active, practitioner-level role suited for someone who excels in the rapid pace of a startup and has the skill to construct solid sales frameworks from scratch. You will collaborate directly with the SDR group to polish their workflows, boost conversion metrics, and keep sales operations running smoothly.
Requirements
- Substantial experience gained within a recruitment agency, staffing firm, or provider of workforce solutions.
- Extensive hands-on mastery in developing and maintaining outbound prospecting pipelines using tools like Apollo.
- Comprehensive knowledge of SDR operations, cold-calling techniques, and follow-up sequences.
- Demonstrated ability to evaluate outbound funnel performance and mentor SDRs via call audits and the development of scripts.
- Proven history of launching multichannel campaigns involving phone, LinkedIn, and email, combined with an analytical approach to converting data into process upgrades.
- High level of organization, a process-oriented mindset, and the capacity to function autonomously.
- Experience with platforms such as HubSpot, Salesforce, Outreach, ZoomInfo, Clay, and automated AI solutions is highly desirable.
Responsibilities
- Design and oversee the outbound framework, encompassing CRM platforms, data enrichment software, and analytical tools.
- Take full ownership of lead list generation, contact enrichment, data validation, and audience segmentation based on specific industries and buyer profiles.
- Collaborate with SDRs to enhance their output through mentorship on call introductions, handling objections, and articulating value propositions.
- Create and refine cold-calling scripts, operational playbooks, and educational resources to ensure uniform execution.
- Construct dashboards to monitor CRM data quality, evaluate activity indicators to pinpoint operational delays, and conduct structured outbound tests to raise conversion rates for both conversations and scheduled meetings.
Note: This listing is summarized and paraphrased by WorkNow from a publicly posted role. For the original wording and full details, please refer to the employer's official posting.
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