Performance Marketing Specialist
Posted 18 days ago
You'll complete your application on Heidi Health's career site.
About the Role
This advanced platform leverages artificial intelligence to support healthcare practitioners across various medical specialties. By automating administrative tasks like insurance workflows and documentation, the technology allows professionals including doctors, psychologists, nurses, and dietitians to prioritize patient interaction. The service prioritizes the security and confidentiality of patient data by adhering to rigorous hospital-grade safety protocols. The organization is currently looking for a motivated Performance Marketing Specialist to lead growth initiatives and increase product adoption through strategic digital advertising efforts.
Requirements
- You must have practical experience managing performance marketing campaigns on TikTok, Google, and Meta.
- You should demonstrate a history of successfully planning offers and campaigns with a deep grasp of ecommerce analytics like AOV, ROAS, and CPA.
- You are required to have experience in the configuration and administration of online marketplaces, specifically Amazon.
- You must be able to perform your duties remotely from the Philippines, maintaining a schedule that aligns with Australian business hours.
- Experience within a technology firm, startup, or a physical product ecommerce business is highly preferred.
Responsibilities
- You will develop and oversee ecommerce initiatives across advertising networks like Amazon, TikTok, Google, and Meta.
- You will manage advertising accounts and implement growth-focused strategies to increase digital sales.
- You will oversee product feeds, campaign tracking, and landing page optimization while working with the growth team to organize promotions, bundles, and marketing calendars.
- You will collaborate with design and creative departments to produce briefs for video assets, product images, and user-generated content.
- You will partner with affiliates to increase revenue and generate comprehensive reports on key KPIs including customer acquisition costs, ROAS, and total expenditure.
- You will engage regularly with product, creative, and growth staff to ensure all marketing activities remain consistent with organizational objectives.
Benefits & Perks
- You will receive an annual budget of 15,000 PHP for professional development and learning.
- You will be provided with a monthly 3,000 PHP allowance for wellness and health expenses.
- A 10,000 PHP stipend is included for the setup of your home office.
- The organization offers parental leave of 26 weeks for primary caregivers and 18 weeks for secondary caregivers.
- You are eligible for fertility assistance up to 150,000 PHP.
- Comprehensive HMO insurance is provided for you and up to two dependents.
- You will have the flexibility to work from any location for a total of four weeks annually.
- The company maintains a flexible work policy that empowers you to oversee your own professional schedule.
Note: This listing is summarized and paraphrased by WorkNow from a publicly posted role. For the original wording and full details, please refer to the employer's official posting.
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