Revenue Generating Marketing Manager
Posted 4 days ago
You'll complete your application on Atticus Advisory Solutions Inc.'s career site.
About the Role
This firm operates as an outsourcing and offshoring provider focused on managed staffing solutions for ERP systems, including Odoo, Acumatica, SAP, and NetSuite. By prioritizing employee retention, skill development, and reliable service, the business serves as a dedicated partner to help clients enhance their operational results. The organization excels in quick talent placement and maintaining staff loyalty to assist clients in managing intricate technical environments. As the Revenue Generating Marketing Manager, you will serve in a senior capacity to foster expansion by harmonizing inbound lead attraction with outbound engagement. Your mandate is to convert technical offerings into a reliable pipeline of high-intent, sales-qualified leads. You will oversee demand generation for both ERP and IT staffing divisions, ensuring marketing initiatives align with revenue goals and pipeline growth. This role offers the chance to spearhead technical product launches, refine conversion tactics, and partner with sales leadership to grow the firm's market footprint.
Requirements
- You must have 7 to 10 years of professional background in B2B demand generation or performance marketing, preferably within the ERP or technical services space.
- Advanced proficiency is required in Google Ads, Meta Ads, and LinkedIn Campaign Manager, as well as a thorough understanding of HubSpot Marketing Hub, lead scoring, and workflow automation.
- You must be skilled in using personalized outreach software and account-based marketing (ABM) platforms.
- You need to demonstrate expert capability in tracking and presenting data related to multi-touch attribution, pipeline velocity, and LTV:CAC ratios.
- A results-oriented perspective is required, along with a comprehensive grasp of the ERP support cycle and the IT staffing industry.
Responsibilities
- You will manage the firm's demand generation roadmap, balancing inbound and outbound tactics to hit yearly fiscal objectives.
- Your main duties involve creating and overseeing automated go-to-market workflows via HubSpot, launching major integrated marketing initiatives, and managing PPC efforts on LinkedIn and Google.
- You will collaborate with content and SEO staff to refine the website's role as an answer engine and partner with the sales department to execute customized digital outreach for specific accounts.
- Additionally, you will create and A/B test high-conversion landing pages, review campaign metrics weekly to adjust spend for optimal ROAS, and ensure all paid advertisements are technically precise and consistent with the brand message.
- Your performance will be measured by your ability to uphold sales SLAs for lead engagement and accelerate the speed of leads moving from first contact to closed-won deals.
Benefits & Perks
- You will receive a competitive salary package.
- The position includes full medical and health insurance coverage.
- You will have access to professional development and career advancement opportunities.
- Staff members are provided with flexible work options and annual leave.
Note: This listing is summarized and paraphrased by WorkNow from a publicly posted role. For the original wording and full details, please refer to the employer's official posting.
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