Senior Marketing Analyst
Posted 1 month ago
You'll complete your application on Hunt St's career site.
About the Role
We are looking for a Senior Marketing Analyst to support small and medium-sized organizations in enhancing their marketing results. You will build and oversee extensive reporting frameworks covering diverse offline and digital platforms like YouTube, Google, and Meta. By evaluating campaign performance and spotting trends, you will influence marketing approaches and offer practical recommendations to internal teams. This position is ideal for a meticulous professional looking to increase data transparency and measurement efficacy for diverse companies. You will also engage in financial reporting by managing P&L evaluations, auditing balance sheets, and assessing marketing spend. Through close cooperation with finance and marketing departments, you will harmonize data, verify reporting precision, and enhance analytical practices to assist in client growth and budget optimization.
Requirements
- Minimum of three years of professional experience within digital or marketing analytics.
- Extensive practical knowledge of Google, Meta, and YouTube analytics, alongside deep expertise in multi-channel performance tracking and attribution, ideally including out-of-home media.
- Expert-level skills in Excel or comparable spreadsheet software.
- Sharp analytical aptitude, precise attention to detail, and the ability to process intricate financial and marketing data.
- Strong verbal and written communication abilities to translate findings for audiences without technical backgrounds.
- Background in industries like retail, hospitality, or franchise operations is highly preferred.
- Readiness to function as an independent contractor, including updating your LinkedIn profile to reflect this status and disclosing current client engagements.
Responsibilities
- Create and manage performance dashboards across multiple channels to uncover growth prospects.
- Perform deep-dive attribution studies, specifically targeting out-of-home advertising, while maintaining clear oversight of marketing budgets and overall spending.
- Connect marketing activities to financial outcomes by drafting management reports and conducting P&L and balance sheet assessments.
- Uphold rigorous accuracy standards by frequently validating and reconciling marketing and financial information.
- Partner with interdisciplinary groups to simplify reporting workflows and improve analytical techniques.
- Engage in the forecasting and budgeting process by providing the analysis required for clients to grasp their ROI and adjust future investment.
Benefits & Perks
- This role is entirely remote, giving you the ability to work from your own location.
- As an independent contractor, you have the advantage of flexible scheduling, provided you maintain availability during Australian business hours for team interaction.
Note: This listing is summarized and paraphrased by WorkNow from a publicly posted role. For the original wording and full details, please refer to the employer's official posting.
Similar Jobs
Senior Shopify Plus Developer
Hunt St
We are looking for a Senior Shopify Plus Developer to work remotely from the Philippines. The position centers on advanced storefront development, theme tailoring, and sophisticated integrations, with a commitment to maintaining rigorous technical excellence and meeting project requirements. You will handle diverse client demands, ranging from ongoing operational maintenance and retainer engagements to comprehensive project deployments. You will serve as a primary technical authority, guiding projects through the full lifecycle from early estimation to final launch validation. Your role involves generating reliable projections, addressing technical issues, and ensuring tasks align with established budgets and scopes. Success requires consistent communication with internal teams and leads to manage project hurdles and risks. This role suits an expert developer comfortable in a decentralized agency setting. You are encouraged to use advanced AI development tools as part of our forward-thinking strategy and contribute to internal R&D initiatives. The position blends deep technical execution with project oversight, demanding high-quality coding standards and transparent collaboration with clients and management.
Freelance Website Developer, Graphic Designer
Pramira
We are looking for a multi-talented freelance Web Developer and Graphic Designer to work remotely. This position suits a creative expert who can integrate technical web work with superior visual design. Your main tasks include managing our WordPress presence to keep the site fast, secure, and attractive, while also creating various marketing materials. You will assist multiple departments by delivering custom design solutions that match our standards in the telecommunications and engineering sectors. This role provides great flexibility, as you can organize your own hours within a freelance structure. You will partner with our team to run marketing initiatives, keep branding consistent across all channels, and complete various digital and print production assignments. We need someone who can work autonomously, communicate effectively, and document their hours, making this a great fit for a self-driven person interested in varied project work.
Senior Art Director
Construct Digital
This agency focuses on building data-backed brand stories that produce tangible commercial success. Through a mix of artistic flair and sophisticated technical solutions, the firm drives growth in sales, lead acquisition, and ROI. The service offering includes data analysis, UX design, content marketing, and modern AI integration to optimize engagement and performance. As a Senior Art Director, you will work alongside creative technologists, planners, and strategists to deliver impactful solutions for clients throughout the Asia-Pacific territory. This pivotal position requires a blend of aesthetic leadership, hands-on production, and strategic guidance within an environment that promotes experimentation and continuous workflow improvement.