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Heidi Health logo

Senior SEO Outreach Specialist

Heidi Health
External
Company
remote
full-time
senior
Salary not disclosed

Posted 19 days ago

You'll complete your application on Heidi Health's career site.

About the Role

This AI-driven clinical scribe platform assists a diverse range of medical professionals, including doctors, veterinarians, nurses, dietitians, and psychologists, by automating routine administrative work like clinical note-taking, insurance claims, and retrieving patient data. By embedding into existing medical workflows, the platform improves accuracy and efficiency, enabling providers to prioritize patient interaction while upholding rigorous hospital-level security and data privacy. The Senior SEO Outreach Specialist is vital to enhancing organic search growth by securing high-caliber links that support business objectives. This marketing-focused role requires strategic planning, management of outreach software tools, and the cultivation of industry relationships. You will also help shape the SEO strategy and provide mentorship within this fast-growing, remote team.

Requirements

  • You should have at least five years of professional experience in SEO outreach and a demonstrated history of scaling successful link-building campaigns.
  • You need to be highly skilled in industry-standard software including Google Search Console, Ahrefs, Pitchbox, Amplitude, Airtable, and Omni, with additional expertise in contact finding and communication workflows.
  • You must demonstrate strategic aptitude to create internal processes, establish priorities, and identify key growth areas for the outreach department.
  • You need excellent written communication abilities and the confidence to advocate for the team in collaborative cross-departmental environments.
  • You are required to have experience coordinating or mentoring junior personnel.
  • While experience in general SEO is acceptable, having a background in medicine or healthcare is a major advantage.

Responsibilities

  • You will develop and oversee the comprehensive link-acquisition strategy, which includes establishing domain hierarchies, mapping target markets, and timing campaigns to match product releases and SEO goals.
  • You will lead the most significant and intricate outreach initiatives while establishing quality benchmarks and operational playbooks for the department.
  • You will cultivate and maintain enduring partnerships with media outlets, journalists, and editorial platforms in the medical space.
  • You will manage the entire outreach technical infrastructure, covering everything from lead prospecting and CRM operations to message sequencing and quality monitoring.
  • You will collaborate with Go-To-Market and content teams to ensure your link-building activities are aligned with the content schedule.
  • You will provide strategic performance updates to senior leadership, evaluate the contributions of fellow outreach specialists, and provide guidance to team members as you transition into a leadership capacity.

Benefits & Perks

  • Annual professional learning and development stipend of 15,000 PHP.
  • Monthly wellness allowance of 3,000 PHP.
  • Initial home office equipment budget of 10,000 PHP.
  • Flexible work hours to suit your personal schedule.
  • 26 weeks of paid parental leave for primary caregivers and 18 weeks for secondary caregivers.
  • Fertility assistance funding up to 150,000 PHP.
  • Comprehensive health insurance (HMO) for you plus two dependents.
  • Four weeks of remote work flexibility per year.
  • Continuous performance and mental health support.

Note: This listing is summarized and paraphrased by WorkNow from a publicly posted role. For the original wording and full details, please refer to the employer's official posting.

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