Tiktok Ads Specialist
Posted 18 hours ago
You'll complete your application on PODEAN's career site.
About the Role
This global marketplace agency helps brands expand their presence across various eCommerce channels using data-backed strategies. Operating across five continents, the firm provides services including logistics, retail management, media planning, and content production for platforms like Amazon and TikTok Shop. You will work in a remote-first setting as a TikTok Ads Specialist, managing media campaigns to boost growth. Your focus will be on executing paid media strategies, overseeing campaign performance, and working with internal teams to integrate media efforts with promotional schedules and creator partnerships.
Requirements
- Proven experience in managing paid media specifically for TikTok Shop, including expertise in GMV Max campaigns.
- Ability to build, refine, and grow eCommerce advertising while hitting profitability and ROAS goals.
- Comprehensive knowledge of how affiliate activity, product promos, and creator content impact ad results.
- Strong analytical skills to interpret data, identify patterns, and apply findings to campaign improvements.
- Excellent written and verbal communication abilities.
- Capacity to succeed in a fast-paced agency setting handling multiple accounts simultaneously.
- Experience with Shopify, TikTok Shop Seller Center, affiliate programs, and building scalable testing or reporting workflows is highly preferred.
Responsibilities
- Set up, launch, and oversee TikTok Shop advertising, utilizing formats such as GMV Max.
- Track daily campaign metrics and budget spending to ensure targets are hit.
- Identify and refine underperforming ads while scaling campaigns that demonstrate strong ROI.
- Manage account structure, tracking, and reporting while designing tests for creative hooks and offers.
- Maintain a documentation log of learnings and communicate performance data to creative and strategy teams.
- Synchronize media plans with internal product launches and promotional timelines.
- Proactively manage potential issues and stay updated on evolving platform features and market trends.
Benefits & Perks
- Remote-first workplace that encourages career development through international teamwork.
- Competitive salary packages based on industry standards and individual experience.
- Positive, inclusive, and accountable culture focused on supporting professional impact.
- Unique retention perks including a fully paid month-long sabbatical and a travel grant upon completing five years of service.
Note: This listing is summarized and paraphrased by WorkNow from a publicly posted role. For the original wording and full details, please refer to the employer's official posting.
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