CG Marketing Manager – Info Selling, Cold Funnels, Webinars
Posted 1 day ago
You'll apply on the company's website.
About the Role
This organization is looking for a strategic and imaginative CG Marketing Manager to oversee the creative vision for paid advertising. You will be tasked with creating high-performing ad narratives, hooks, and concepts optimized for channels such as YouTube and Meta. Your duties will include drafting persuasive scripts and copy for live events, webinars, and direct-response campaigns, while supervising the end-to-end production process from the initial idea to the final asset. You will play a vital role in defining the marketing department's visual and messaging direction.
Requirements
- You must be located in the Philippines and have a minimum of 5 years of professional experience in copywriting and creative strategy for direct-response social media advertising.
- You need a documented history of overseeing accounts with monthly revenues exceeding $500,000, ideally within founder-led or personality-focused brands.
- A deep familiarity with the Australian market is a requirement, as is a portfolio showcasing video-led content that highlights your skills in conceptualizing, scripting, and directing premium video ads.
- You should be proficient with AI tools for video drafting and image creation and possess excellent written English communication skills.
- You must be prepared to work a full-time schedule aligned with AEST business hours.
Responsibilities
- You will manage the creative direction for paid advertisements by designing unique concepts and engaging hooks.
- Your routine work involves writing compelling video scripts, landing page text, and ad copy, as well as providing direction to production staff and video editors to guarantee superior output.
- You will collaborate with media buying teams to review campaign metrics and improve creative materials.
- You are responsible for ensuring all advertisements follow platform regulations, managing project workflows to guarantee deadlines are met, and guiding the development of the creative team as the department expands.
Benefits & Perks
- This role is a fully remote, work-from-home position structured as an independent contractor engagement.
- There is a defined career progression path for those interested in leading the creative department.
- A compensated creative assessment is included as part of the final hiring stage.
Note: This listing is summarized and paraphrased by WorkNow from a publicly posted role. For the original wording and full details, please refer to the employer's official posting.
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