Digital Marketing Specialist

About the Role

Offshore 24/7 is seeking a Digital Marketing Specialist to join their team as they support Australian businesses in building and managing remote teams. This role involves serving as a key point of contact for clients, guiding them through the platform onboarding process, and ensuring they are fully equipped to utilize the company’s features. You will play a vital role in client success by providing strategic advice on social media planning, content calendars, and audience engagement strategies. This is an ideal position for someone who enjoys a blend of client-facing account management and hands-on digital strategy, as you will act as a consultant to help businesses bridge the gap between their marketing goals and their digital presence. The team offers a supportive environment where you will troubleshoot setup issues, create user guides, and contribute to product development by relaying client feedback to the internal team. You will have the opportunity to influence how clients reach their target audiences through SEO, content optimization, and effective email campaigns.

Requirements

• The ideal candidate should have at least two years of experience in digital marketing, content marketing, or customer success.
• You must possess strong written English skills and the ability to craft compelling copy for diverse platforms, including emails, landing pages, and social media.
• Hands-on experience with SEO, including keyword research and on-page optimization, is essential, alongside a working knowledge of email marketing segmentation and campaign analysis.
• Candidates should be comfortable navigating new software quickly and explaining complex marketing concepts to clients with varying levels of experience.
• Technical proficiency is required, specifically the ability to connect social accounts and integrate code snippets onto websites.
• Availability to work Monday through Friday from 7:00 PM to 4:00 AM Philippine time is mandatory for this remote position.
• A portfolio demonstrating your work is required upon application, and familiarity with tools such as HubSpot, Google Analytics, or various ad managers is highly regarded.

Responsibilities

• As a Digital Marketing Specialist, you will manage the full onboarding process for new clients, ensuring their accounts and features are set up correctly.
• You will provide ongoing guidance on social media strategy, content publishing frequency, and engagement tactics to help clients maximize their visibility.
• A significant portion of your time will be dedicated to writing and refining marketing copy for multi-channel campaigns.
• You will also develop educational materials, such as user guides and content templates, to help clients succeed independently.
• Your responsibilities include providing technical support to resolve client queries and escalating complex issues when necessary.
• You will monitor platform adoption and actively contribute to the product roadmap by identifying and reporting feature requests.
• Additionally, you will advise on emerging trends such as GEO and AI-powered search visibility to keep clients ahead of their competition.

Benefits & Perks

• This role offers 100% remote work with full-time, permanent employment status, including complete WFH equipment provided such as a company laptop.
• You will receive HMO coverage from day one, along with government-mandated benefits and a 13th-month pay incentive.
• The package includes 20 days of paid leave per year, consisting of 15 days of annual leave and 5 sick days, both accruing from your start date.
• Employees are supported through annual rate and performance reviews, comprehensive training, ongoing professional development, and regular staff events and team activities.