WorkNow

Social Media Strategist

RunRemote

Remote · Full time · Senior · Salary not disclosed

Posted 2 hours agoExternal

You'll apply on the company's website.

About the Role

RunRemote is looking for a Social Media Strategist to lead and cultivate the brand's presence across digital platforms. You will design and implement strategic initiatives on Facebook and Instagram, with potential expansion into X and TikTok. Working directly with company leadership, you will oversee content distribution to boost brand visibility, organic growth, and community engagement. This fully remote position offers the autonomy to shape the brand's narrative while closely aligning content efforts with overall business and marketing objectives.

Requirements

  • Minimum of 6 years of experience in managing social media strategies across diverse platforms.
  • Expertise in organic growth tactics and content distribution on Facebook and Instagram.
  • Proficiency with Meta Business Suite and industry-standard social media management software.
  • Proven ability to supervise creative team members, including editors, and a strong aptitude for crafting effective hooks and compelling narratives.
  • Demonstrated skill in using data analytics to inform decision-making.
  • Experience utilizing AI tools to optimize operational workflows.
  • Excellent communication skills and the ability to collaborate directly with business owners.
  • Must be available to work during Australian business hours and maintain accessibility via WhatsApp for time-sensitive communication.

Responsibilities

  • Design and manage comprehensive social media strategies, including the creation of distribution frameworks to optimize reach and audience engagement.
  • Lead and guide video editors and content creators by providing clear creative direction on hooks, formats, and publication schedules.
  • Evaluate social media performance through A/B testing and trend analysis to iterate on strategies.
  • Collaborate with founders to source content from interviews, podcasts, and behind-the-scenes footage for multi-platform repurposing.
  • Generate monthly performance reports that highlight key metrics and strategic recommendations.
  • Track competitor activities and emerging industry trends, and integrate AI and automation tools to enhance team productivity and content workflows.

Benefits & Perks

  • This role is 100% remote, providing a flexible and supportive working environment.
  • You will have significant opportunities for professional advancement and the autonomy to take full ownership of a growing brand's social media identity, ensuring your contributions have a measurable impact.

Note: This listing is summarized and paraphrased by WorkNow from a publicly posted role. For the original wording and full details, please refer to the employer's official posting.

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